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16 October 2024

Expanding the Babcock value offering with BULL Machinery

With the July 2023 addition of BULL backhoe loaders and skid steers to its portfolio, Babcock has plugged a crucial gap in its product lineup. The range provides Babcock customers in the mining and quarrying value chain with a proven utility tool for housekeeping and other small-scale support functions.

 

“The addition of BULL machines has not only given us a proven tool to compete in the important backhoe loader market, but more importantly, it complements our existing offering to become a true one-stop shop for our customers’ equipment needs,” says Mark Senyard, Product Manager – BULL Equipment at Babcock. “We are now better equipped to offer a comprehensive solution across applications, including construction, plant hire, agriculture, and waste management, among others.”

 

While backhoes and skid steers are the ultimate tools of choice for construction and plant hire markets, Senyard notes that the BULL range has also found application in quarrying and mining environments. “While these are not production machines, they are important utility tools for crucial jobs on mine and quarry sites, such as housekeeping, small-scale trenching, and cleaning around processing plants and under space-constrained areas like conveyors,” he explains.

 

Babcock offers three BULL backhoe loader models: the HD76, the HD96, and the larger HD100, available in five different variants. The HD76 is offered in a General Purpose (GP) configuration only. The HD96 and HD100 come in two versions – GP and Multi-Purpose (MP). In an MP configuration, the machine is equipped with a clamshell bucket, fold-over forks, and an extended dipper.

 

Since the announcement of the dealership last year, Babcock has already deployed a sizable number of BULL backhoe loaders across applications. Amatshe Mining is one customer that has taken delivery of two HD96 units for one of its Gauteng operations, where the company extracts gold and processes aggregates from legacy gold dumps. The initial HD96, the first backhoe loader in Amatshe Mining’s fleet, was acquired in January this year, with the second machine delivered in July.

 

One of the machines has been deployed for a demanding reef picking exercise, selectively mining previously left-behind reef at old gold operations. The machine is used to load the mined material onto tipper trucks. The other machine is utilized for general duties, such as lifting buckets and moving materials around the engineering workshop, as well as performing any other utility work, including small-scale trenching on-site.

 

“We have established a dedicated sales team to look after our SDLG and BULL ranges. However, the brands still benefit from the same Babcock aftermarket support that our customers have become accustomed to across all our branches,” concludes Senyard.

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